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Marketing for developersTechnical Writing

The Role of Technical Writing in Developer Relations

Explore how technical writing in developer relations can build trust and empower devs to succeed in this article by guest author Chetan Mittal.

Learn how to create and publish a book to share your expertise and grow your business.
Marketing for developersWriting for developers

The Write Stuff: Creating a Book That Showcases Your Expertise and Grows Your Business

by guest author Jessica Majewski If you’ve got plenty of experience or expertise in a particular field, writing a book can be a great way to showcase your knowledge, establish credibility,[…]

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Marketing for developersWriting for developers

The Power of Microcopy: Best Practices for Button Labels on SaaS Landing Pages

What does every SaaS landing page and homepage need? Eye-catching images, persuasive copy, satisfied customer testimonials – and, of course, engaging calls to action (CTAs). And what’s a CTA without a[…]

5 practical tips for improving your developer marketing
Marketing for developers

5 Tips for Rocking Developer Marketing

Developer marketing is something many companies wouldn’t have even considered a few years ago. After all, devs are not the people in charge, right? Not necessarily. Today, developers play a vital role[…]

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Marketing for developersWriting for developers

Create a better landing page with storytelling

Do you want to create a landing page (or sales page) for your product and seek inspiration and guidance on how to write one? Of course, there’s a myriad of techniques[…]

Marketing for developersWriting for developers

Answering your FAQs on technical content writing

Since I started the blog, I’ve received many emails from readers asking various questions about technical content writing and freelancing in this field. So I thought it would be nice to[…]

Should you have a website or rely solely on social networks? There's a women on the picture checking her phone.
Marketing for developers

Freelancers: Website or Social Media?

As a freelancer, you have various possibilities to be found online. Whether you use social networks to reach your target audience, write on blogging platforms or have your own website. Though[…]

A notebook, pen, and laptop on a table in a cafe
Marketing for developersWriting for developers

5 questions you need to ask yourself before starting your programming blog

So, you’re thinking about starting a programming blog? Are you eager to provide your fellow developers with valuable, informative and engaging content? Great! We sure need more coding writers in the[…]

A piece of paper with colorful website sketches.
Marketing for developers

Never confuse landing pages with homepages again

You probably want to punch me right now because of the term “homepage”, but don’t get mad yet! I’m talking about your index or start page, not your website. Confused? Nevermind![…]

A woman with glasses stands before a colorful wall.
Marketing for developers

Things I learned about marketing while building my business

A few years back I despised everything about marketing and advertising. I thought it was all about lying to good people, tricking them into buying something and all that to make[…]

Hi there!

I’m Sarah, technical content writer and former web developer. On my blog, I share share my writing and marketing knowledge with developers like you and hopefully help. Want me to do the writing instead? Shoot me a note 🙂

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